Business English major (traveling direction) introduction
First, raise goal The raise support party's basic line, has certain rationale knowledge, the adaptation production, the construction, the management, the service first
line needs, aspect full scale developments and so on morality, intelligence and physiques, America, can be competent the traveling enterprises and institutions,
touch on foreign affairs the hotel and the correlation government department are engaged in the tourguide, translator, the group leader, the external affair
reception and the travel agency management and other touch on foreign affairs the work high quality skill professional personnel.
Second, raise specification 1. deeply loves the socialism motherland, supports the party the basic line, understood the Marxism-Leninism, the Mao Zedong Thought, Deng Xiaoping Theory
and “"The Three Represents"” the important thought basic principle, has the patriotism, collectivism, the socialism thought and the good thought personal
character. 2. has the commercial English specialized (traveling direction) the necessary basic theory and the specialized knowledge, key grasping is engaged in this
professional field practical work basic capability and the basic skill; Has practical work ability which the quick adaptation production, the construction,
the management, the service first line post needs, has the good occupational ethics and the imbark spirit. 3. has the health body and spirit, the c
ivilized behavior custom, the good psychological quality and the perfect personality.
Third, specialized branch curriculum Traveling English This curriculum is an English application skill class, opens for two years, altogether 208 study periods.In this curriculum main study traveling aspect
work process English application, the situation conversation as well as English tourguide explain, and arranges the prominent student in the curriculum to the
traveling English practice application.Through studies this curriculum, the student should grasp English language elementary knowledge skilled, can work to
English tourguide has the thorough understanding, the grasping traveling English utilization, and can enter the condition rapidly in the practical work.
English hearing The hearing curriculum opens for two years, 140 study periods.Through the hearing many kinds of form training, helps the student to overcome the hearing
barrier initially, understands the English-speaking country public figure's general social occasion conversation and is equal to the medium difficulty
hearing material, can understand the general idea, holds the main argument or the plot, can act according to listens to the material to carry on the analysis,
to comprehend storyteller's manner, the sentiment and the real intention, and makes the note briefly with English.
English pronunciation English pronunciation class in first issue of start, 32 study periods.Its goal is to the student system introduction English pronunciation and the intonation
knowledge, causes the student the rule, the intonation function which through the study and the practice grasping English pronunciation, the language flows,
basically can use English pronunciation, the intonation correctly reads aloud, the expression thought and carries on the human relations.This curriculum
requests by the student to practice primarily, from listens to distinguish the sound, accent ability raise obtaining, the hearing, the pronunciation and oral
expresses three aspects the trainings to unify closely, both emphasis basic skills training, and pays attention applies flexibly the practice.
English spoken language English spoken language curriculum opens for two years, 140 study periods.This curriculum is English specialized this skill training curriculum, this
curriculum teaching goal is take the language function as the guidance, as far as possible creates the use for the student to study the language knowledge the
linguistic environment, designs each kind of activity through real or the simulation scene to stimulate student's human relations need, raises and
develops student's English human relations ability.The main encompassment function, the thought project and transit gradually to certain topic development
spoken language skill training, the key raise English oral expression and human relations ability, enable the student the general scene to carry on the
appropriate conversation on the daily life in, can on the material either the familiar theme which listens carries on the dialogue or links up the discussion
speech, can freely clearly indicate own with English viewpoint, rephrased in own words other people viewpoint, has the good language control ability.
English writing English writing curriculum in fourth semester start, 36 study periods.This curriculum teaching goal trains student's English writing skill, teaches English
writing the elementary theory and the practice, how from the word usage and sentence structure obtaining, transits gradually to the paragraph writing
technique, the chapter layout, causes the student to accept each form the writing training, and studies and the consolidated student's English glossary
through writing, strengthens them to English language sense and to English special expression way experience, drills they have studied the grammar in the
writing practice, raises student's overall English proficiency by this.The course content introduces each kind of different writing form through the model
to the student, from simple to complex professor correspondence, postcard, message, form, report and so on mode of writing; Emphasized student's reality
begins ability, lets them complete a concrete writing task. Tourguide service Tourguide service in second semester start, 36 study periods.This curriculum is for the purpose of requesting the student to grasp the tourguide service the
entire process, and understood the tourguide works nature, duty, responsibility,tourguide method and skill.Through narrates the service standard, the process
and the tourguide which the tourguide serves explains the method, skill in reality application.Causes the student grasps, the explicit tourguide in the
theory and the practice explains the skill, the method.This curriculum three kind of educational models: One, carries on the theory knowledge study in the
classroom, two is the introduction and the review tourguide works the case, three is in outdoor carries on the tourguide to explain trains.
Traveling laws and regulations Traveling laws and regulations in third semester start, 36 study periods.This curriculum introduced systematically the traveling method elementary knowledge,
with the tourism close correlation legal knowledge, mainly causes the student to know very well our country traveling correlation profession each policy and
the laws and regulations, the grasping traveling laws and regulations basic general knowledge, as well as Our country Tourism Main Department legal regime
and the traveling touches on foreign affairs method the main knowledge, enhances the student to the traveling laws and regulations understanding.
Narrates the elementary knowledge, the basic concept and our country's traveling policy and the traveling laws and regulations, are engaged in the
legal general knowledge and the knowledge which the tourism personnel must grasp and observe, the few overseas laws and regulations introduction, the
case and really teach the topic the training, trained the student to analyze the question and solution actual problem ability.
Henan traveling foundation Henan travels in the second semester start, 36 study periods.This curriculum through teaches Henan Province contents and so on history, geography, national
folk custom, religion, building, botanical garden, as well as knowledge and so on Henan Province's geographical position, administrative regionalization,
natural human geography survey, historical, religious, tourist resources, transportation, are for the purpose of developing student's cultural field of
vision, increases knowledge, improves the comprehensive cultural quality, enable it to have the rich cultural inside story, in order to the future will
be competent the traveling profession well the work. Travel agency management and operation Travel agency management and operation in second semester start, 36 study periods.Curriculum teaching goal and request: Through to this curriculum study,
the student should to travel agency's nature, the function, the profession characteristic, the marketing decision-making, the reception management, the
work personnel management, the financial control and the synthesis management has the basic understanding.
English-speaking country survey English-speaking country survey curriculum in third semester start, 36 study periods.This curriculum is for the purpose of making the English specialized
student to understand the English-speaking country background and the basic survey, the goal lies in strengthens the student in the English-speaking country
cultural context knowledge aspect understanding and the tutelage.At the same time,Through the text study and each kind of practice practice, achieved raises
English proficiency the goal. Translation Translation curriculum in fourth semester start, 36 study periods.This curriculum goal lies in causes the student to have the translation basic skill.
Through the introduction English language characteristic, the Chinese-English two language contrasts and the analysis as well as each literary style
translation method, causes the student to grasp the English to Chinese bilingual translation the elementary theory, grasps ability which the English to
Chinese words and expressions, the long verse and each kind of literary style translation skillful and English to Chinese translates mutually.
Traveling social etiquette Traveling social etiquette in first semester start, 32 study periods.This curriculum main study traveling serves and touches on foreign affairs in human
relations basic politeness, the courtesy, the etiquette, from the name, the introduction, the measuring appliance, the clothing, the daily intercourse,
the language human relations, the public place, the external affair, the religion, the custom and so on each aspect etiquette has carried on the
detailed introduction, but also aimed at the tourguide to serve introduced our country main source of tourists country and the local etiquette custom.This
curriculum has arranged the practice content, can step onto the operating post for the student to build the good foundation.
Chinese traveling geography Chinese traveling geography in fourth semester start, 36 study periods.This curriculum is studies the China each kind of tourist resources, the development
traveling geographical environment and the geography characteristic, traveling geography district theory knowledge and each tourist area's questions and so on
landscape from the tourist geography angle.Through this curriculum study, enable the student to have the systematic understanding to the Chinese traveling
geography, grasps our country main geography resources background, the nature tourist resources and the humanities tourist resources survey.Thus correctly
understood, appraises our country's tourist resources, strengthens in the traveling work the service quality.
Tourist psychology Tourist psychology in third semester start, 36 study periods.This curriculum mainly makes the student to understand knew tourist's psychology, the traveling
service psychology, as well as the traveling business management psychology, makes the student to set up the psycho-analysis the meaning, has analyzes the
tourist psychology preliminary ability, will work for the next traveling management and the tourguide makes the correct analysis and the judgment builds
the good foundation.